Keyser Marston Associates, Inc. Projects

Joint Powers Authorities Airports Base Closure Authorities BIDs Cities and Counties Colleges/Universities Hospitals/Non-Profits Indian Tribes Other Professionals Other Public Agencies Private Property Owners/Corporations Redevelopment Agencies School Districts/Education Facilities Transit Agencies & Ports

Services Provided

Affordable and Inclusionary Housing Inclusionary Program Design Nexus and Linkage Programs Financial Analysis Implementation Strategies Developer Selection Development Agreement Negotiation Public Private Transactions Structuring Public Investments Development Agreement Negotiation Gap Analysis Reuse Valuation Section 33433 Summary Reports Real Estate Strategies Entitlement Strategies Financial Feasibility Highest & Best Use Market Analyses Valuation Redevelopment Redevelopment Planning Redevelopment Finance Disposition Strategies Developer Selection Ground Lease Negotiation Tenant Lease Negotiation Structured Land Disposition Valuation Land Use Economics Economic Development Strategies Retail Strategies Specific Plans/General Plans/BIDs Fiscal and Economic Impacts Municipal Service Financing Strategies Economic Impact Analysis Fiscal Impact Analysis

Land Use

Student Housing Airports Apartments Arenas/Stadiums Automotive Retail Big Box Retail Business Parks Colleges and Universities Community/Neighborhood Retail Condominiums Conference/Convention Centers Cultural Facilities Hospitals Hotels Industrial/R&D Infill Housing Large Acreage Lifestyle Retail Loft Housing/Live Work Low Income Housing Marinas Medical Offices Military Bases Mixed Income Mixed Use Movie Theaters Offices Parking Facilities Parks and Public Space Public Buildings Public Markets Restaurants Retail Retail/Entertainment Senior Housing Single Family Residences Townhomes Transit Oriented Developments Waterfronts Workforce Housing

West Hollywood Gateway

Redevelopment Agencies

Structuring Public Investments

Big Box Retail

Keyser Marston provided financial advisory services to the agency relating to its investment in West Hollywood Gateway, a highly successful retail center anchored by a two-level stacked Target and Best Buy. This center is a prime example of big box retailers modifying their formats for inclusion in urban infill locations. Developed by J.H. Snyder with assistance from the redevelopment agency, West Hollywood Gateway has provided an economic stimulus to the neighborhood by revitalizing the blighted corner of Santa Monica and La Brea, one of the busiest intersections in Los Angeles and considered the “Gateway to West Hollywood”.

The 243,000 sq. ft. project opened in March 2004 and includes new retail amenities and services for residents, a movie theater, and a large outdoor plaza built around the historic Formosa Cafe with space for community gathering, public art, sidewalk cafes, fountains and walkways.

Keyser Marston was the real estate advisor to the agency, assisted in the evaluation of competitive proposals for the site, negotiating the transaction and estimating the tax revenues the agency could expect to receive from the project. Keyser Marston later advised on participation payments the agency would receive in the event of a sale.

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